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Increase leads from your website by 300%

How many visitors currently visit your website and “click off” right away. This is commonly referred to in the industry as “Bounce Rate”. If you have an analytics program installed on your website, such as Google Analytics, you can gain access to this information at the click of a button.

If your bounce rate is more than 35% - or 4 out of every 10 people click off before waiting for your website to fully load, then this is a cause for concern.

There are a number of reasons, and here is a guide to increase your leads.

1. Increase the speed of your website

If your website is taking too long to load due to large pictures, images, flash or video – or a cheap web host, then this can cause your visitors to “give up” and go elsewhere. Test how fast your website loads on a few different types of internet connections to get a feel of whether it is too slow. If it is, try to minimise the amount of large images and big files on the front page. 

2. Attracting the wrong traffic

If you have invested in any traffic building campaigns without profiling your customers, chances are you are attracting visitors who have absolutely no interest in your company at all. This is also another reason why your bounce rate may be high. The first step in this process is identifying the type of traffic you are getting, profiling your customers, and developing a strategy to attract your ideal clients.

3. Home Page Clarity

If your home page doesn’t describe your offer clearly, visitors can become disinterested and move on to a competitors website. Ensure your headline and images are congruent with your company’s main offer.

4. No Call to Action

If your website visitors are interested in your offer, you need to tell them what to do next. Get them to fill out a contact form or give you a call.

5. Call Your Prospects Right Away

Website visitors on average fill out contact forms on 3 websites, if you don’t contact your prospect within a few hours, you may well find they have selected a competitor. Call them as soon as you can.

Contact Us Now to increase your sales.

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